YouTube

Learn to use YouTube, from the basics to advanced features, and create engaging videos for personal or professional use.


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What You’ll Learn in This Seminar

Learn how YouTube works and how to make the most of its features for personal or business use. You’ll learn how to create and organize your channel, upload videos and Shorts, add titles, descriptions and thumbnails, and present your content effectively.


You’ll also discover key features for promoting your channel, growing your audience, and tracking its performance.


Hands-On Practice

We go beyond theory. You’ll learn how to create and manage a YouTube channel, prepare a video for publication, and add a title, description, thumbnail and the right settings. You’ll also explore the core features of YouTube Studio so you can manage your content and track audience engagement.


Who it’s for

  • Beginners who want to learn about YouTube.
  • Individuals who want to create their own channel.
  • Content creators and YouTubers just starting out.
  • Professionals and small business owners.
  • Trainers and educators who want to present their material through video.
  • Anyone looking to use YouTube for personal or professional promotion.



What you need to know

No prior experience required.


€40 / 2 hours


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Duration 2 hours
Level I
Start December 10, 2026
Expiry December 10, 2026
Seminar Hours 19:00 - 21:00
Courses 1 x 2 hours
Certificate Provided
Training Materials Recorded
Teaching Method LIVE – Live Online

Seminar Curriculum

  • Getting to Know YouTube

    What Is YouTube and How Does It Work?


    Creating and Setting Up Your Channel


    Browsing, searching and subscribing to channels

  • Channel Creation & Organization

    Channel name, image, and basic introduction


    Organizing videos and creating playlists


    Basic settings and appearance customization

  • Uploading Videos & YouTube Shorts

    Uploading videos and basic publishing options


    Creating and Using Shorts


    Titles, Descriptions and Thumbnails


    Visibility Settings and Post Scheduling

  • Content & Channel Growth

    Choose topics and organize ideas


    The Basics of Titles and Eye-Catching Thumbnails


    Descriptions, playlists, and audience engagement


    Introduction to the fundamentals of YouTube SEO

  • YouTube Studio & Analytics

    Video and Content Management


    Introduction to Analytics


    Views, watch time and engagement


    Introduction to monetization options and related requirements

  • Practical Application

    Organizing a channel around a specific topic


    Preparing videos for posting


    Creating a Title, Description, and Thumbnail Concept


    Choosing the next steps for channel growth

  • Summary & Questions

    Recap


    Discussion with participants


    Questions & Answers 

Seminar Instructor

Νάνσυ Χαλκοπούλου

Marketing Executive Manager

Learn about Social Media from a professional Digital Marketing trainer. Nancy Chalkopoulou, an active industry professional, shares her experience and knowledge of the world of Social Media and will guide you with practical examples and simple tips, so you can use social networks with confidence and build your own online presence!

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(To YouTube)

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